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In January 2016, I went to Generation Beauty LA and got bunch of products either samples or full-size.
Here are the items I got. I already reviewed Benefit They're Real! Mascara (top middle), Laneige BB Cushion in Light (top middle), Pixi in Wakeup Wisteria nail polish (bottom right), Too Faced Melted Chocolate in Chocolate Milkshake (bottom middle), NYX Strobe of Genius Illumination Palette (top left), Belif The True Cream Aqua Bomb (top middle), Belif The True Cream Moisturizing Bomb (top middle), and NYX Ombre Blush in Strictly Chic (top left), Tarte Tarteist Lip Paint in TBT (bottom right), and pur-lisse Blue Lotus 4-in-1 Eye Adore Serum (top left). For this post, I will review the mascara from Smashbox (bottom middle).
Smashbox X-Rated Mascara in Rich Black
Where to purchase: Sephora, ULTA, and online at smashbox.com
Price: $23 for 0.30 fl oz/ 9 mL
Made in Canada
Description from the package: Beloved on set, our extremely long-wearing formula delivers voluptuous lashes - with micro-defined separation - that photograph flawlessly in any close-up.
* Triangular tripod fibers interlock to coat each lash.
* Innovative brush with 3 rows of bristles that isolate, amplify and extend each lash.
* No smudging or flaking. Clump-resistant for up to 12 hours.
Thoughts: When I first heard about this product, the makeup artist had it on. I fell in love with her long, full lashes and was curious if I would get the same result with my straight, Asian lashes.
MustaeV Cheeky Chic Blush in Floral Glow on the cheeks and Nature Republic Real Gel Tint in Pink on the lips.
Now for my overall opinion... First of all, the packaging stands out. It's the first and only mascara with a twisted shape. I actually like it because it's different. Not only that, it's easy to grab with one hand while you're apply the mascara with the other. I also like the wand. It has short bristles/brushes making it easy to get to the root, at the same time, coat the lashes to the end. This is great for short, Asian lashes like myself. It's also very travel-friendly. I cannot see it break or open unless you are harsh with the packaging. Secondly, this is not a waterproof mascara. If you're looking for waterproof, this isn't it. With that said, I'm pretty impressed with this mascara. There are several factors that weigh my lashes down. One has to be wet mascaras. They're so wet and heavy on the lashes, it falls even after I curl it. The other factor is non-waterproof mascaras for the same reason that they are heavy. Since the first day I used this product, I did not experience any heaviness either from wetness or being a non-waterproof mascara. It is easy to apply and it keeps my curls. Third, this is a fiber mascara. You actually can see the fibers on the mascara. I was first introduced to fiber mascaras from a Japanese brand. It was amazing, because I could see the fibers attach to the tips of the lashes and grow in front of my eyes. This doesn't do that actually. I don't see the fibers attach at the tips of my lashes, as well as, grow. I've been using this mascara for quite a few months now, but I haven't seen the fibers at work with the naked eyes. With that said, I did notice my lashes were longer than usual. The fibers must be working or I'm really coating it. Either way it is doing it's job of lengthening but not as the Japanese fiber mascaras. They're definitely different in concept and look. With that said, it definitely did not clump my lashes. It left a nice, separated lashes with some volume and length. Lastly, it lasted all day on me. For a non-waterproof mascara, it did not smudge, fade, or flake. It looked the same at the end of the day as I applied it.
* Twisted packaging that stands out.
* Easy to grab while applying.
* Easy to get to the roots; short bristles/brushes.
* Easy to apply.
* Easy to remove mascara; not waterproof.
* No heaviness.
* Holds the curl.
* Fibers on the mascara.
* Some lengthening.
* Separated lashes; does not clump.
* Some volume.
* Lasted all day.
* No smudging, fading, and flaking.
* Cannot see the fibers at work with the naked eyes.
Would repurchase: Yes.
Rating: 4/5 Tobey's Paws
Other Smashbox products reviewed/swatch:
Always On Liquid Lipstick